{"id":12042,"date":"2017-03-12T16:00:00","date_gmt":"2017-03-12T08:00:00","guid":{"rendered":"https:\/\/organicwe.com\/product\/ecostore-pure-toothpaste-whitening-whitening-toothpaste\/"},"modified":"2026-05-29T14:03:25","modified_gmt":"2026-05-29T06:03:25","slug":"ecostore-pure-toothpaste-whitening-whitening-toothpaste","status":"publish","type":"product","link":"https:\/\/organicwe.com\/en\/product\/ecostore-pure-toothpaste-whitening-whitening-toothpaste\/","title":{"rendered":"ecostore Natural Whitening Toothpaste (Fluoride Free)"},"content":{"rendered":"<p>ecostore Toothpaste:<\/p>\n<ul>\n<li>Effectively cleans teeth, freshens breath, and cares for gum health, boldly reveals your smile, providing natural care.<\/li>\n<li>Contains baking soda to neutralize the acidic ingredients found in tea leaves and red wine, reducing staining effects.<\/li>\n<li>Rich in New Zealand native K\u0101nuka oil, anti-inflammatory, protects gums.<\/li>\n<li>Extracts from magnolia bark reduce plaque and effectively prevent tartar formation.<\/li>\n<li>Includes xylitol to strengthen enamel and prevent cavities.<\/li>\n<li>Infused with peppermint, spearmint, menthol, and clove leaf essential oils, keeping the mouth fresh for a long time.<\/li>\n<li>The product does not contain sodium lauryl sulfate, chloroform, fluoride, and parabens, as ecostore believes these ingredients are not suitable for oral contact.<\/li>\n<\/ul>\n<p>ecostore guarantees its products:<\/p>\n<ul>\n<li>Not tested on animals.<\/li>\n<li>Free from genetically modified ingredients.<\/li>\n<li>Safe and healthy: derived from natural plants and minerals, keeping harmful chemicals out; any ingredient with questionable safety is completely discarded, followed by seeking safer alternatives; all ingredients are clearly listed on the packaging.<\/li>\n<li>Eco-friendly: zero carbon emission factory, biodegradable plastic packaging made from sugarcane, choosing environmentally sustainable and biodegradable plant and mineral raw materials while discarding petrochemical materials. All products can be directly discharged into sewage treatment plants and greywater systems.<\/li>\n<li>Made in New Zealand: Ecostore&#8217;s zero carbon emission factory in New Zealand is the only manufacturer in the Oceania region certified by <a href=\"https:\/\/www.iso.org\/iso-9001-quality-management.html\" target=\"_blank\" rel=\"noopener\">ISO9001<\/a>, <a href=\"https:\/\/www.iso.org\/iso-14001-environmental-management.html\" target=\"_blank\" rel=\"noopener\">ISO14001<\/a>, <a href=\"https:\/\/www.toitu.co.nz\/what-we-offer\/environmental-management-systems\/enviro-mark-diamond-certification\" target=\"_blank\" rel=\"noopener\">Toitu Enviromark Diamond<\/a>, and <a href=\"https:\/\/www.toitu.co.nz\/what-we-offer\/carbon-management\" target=\"_blank\" rel=\"noopener\">CarboNZero<\/a> certifications, ensuring the products are infused with endless care for the environment. Ecostore&#8217;s laundry products and dishwashing products are also certified by the <a href=\"https:\/\/environmentalchoice.org.nz\/\" target=\"_blank\" rel=\"noopener\">Environmental Choice<\/a> label.<\/li>\n<\/ul>\n<p>Origin: New Zealand<\/p>\n<p>Capacity: 100ml<\/p>\n<p>Ingredients:<\/p>\n<p>Aqua<\/p>\n<p>Lauryl Glucoside<\/p>\n<p>Calcium Carbonate<\/p>\n<p>Glycerin<\/p>\n<p>Sodium Bicarbonate<\/p>\n<p>Xanthan Gum<\/p>\n<p>Mentha Piperita (Peppermint) Oil<\/p>\n<p>Kunzea Ericoides (Kanuka) Leaf Oil<\/p>\n<p>Eugenia Caryophyllus (Clove) Leaf Oil<\/p>\n<p>Menthol<\/p>\n<p>Xylitol<\/p>\n<p>Carrageenan<\/p>\n<p>Mentha Spicata (Spearmint) Herb Oil<\/p>\n<p>Magnolia Officinalis Bark Extract<\/p>\n<p>Stevia Rebaudiana Leaf Extract<\/p>\n<p>Fragrance: Fresh Mint<\/p>\n<p>Mentha Piperita (Peppermint) Oil<\/p>","protected":false},"excerpt":{"rendered":"<p>ecostore Toothpaste: Effectively cleans teeth, freshens [&hellip;]<\/p>","protected":false},"featured_media":7518,"template":"","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"translation_content_en":""},"product_brand":[2801],"product_cat":[195,178,179],"product_tag":[],"item_type":[],"item_tag":[],"product_promotion":[],"class_list":{"0":"post-12042","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_brand-ecostore","7":"product_cat-oral-care","8":"product_cat-featured-products","9":"product_cat-new-arrival","11":"first","12":"instock","13":"purchasable","14":"product-type-simple"},"acf":[],"_links":{"self":[{"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/product\/12042","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/media\/7518"}],"wp:attachment":[{"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/media?parent=12042"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/product_brand?post=12042"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/product_cat?post=12042"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/product_tag?post=12042"},{"taxonomy":"item_type","embeddable":true,"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/item_type?post=12042"},{"taxonomy":"item_tag","embeddable":true,"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/item_tag?post=12042"},{"taxonomy":"product_promotion","embeddable":true,"href":"https:\/\/organicwe.com\/en\/wp-json\/wp\/v2\/product_promotion?post=12042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}